Six Sigma - Black Belt Certified (ASQ) and/or professionals experienced in teaching and applying lean
principles are also encouraged to call our office as we have training and
consulting opportunities in our new Lean Options division.
Barbara Castilano has been selected to speak at the AFS CastExpo 2013, in St. Louis in April.
She will be speaking on this topic: Marketing Plan Metrics that Matter – for accountability and success
Marketing Plans are no different than manufacturing plans. You can't manage
what you can't measure. Success depends on implementing programs that deliver true value
to the customer. Topics to be covered: Website and Internet marketing,
advertising planning & management, public relations, social media that
works, and tracking methods.